Merit90 is a growing Italian business in the packaging industry. They had a logo from the ‘90s that needed to be changed in order to make a possible customer feel their know-how. We started from the basic element of the circle that simplifies the world in the old logo, then using a custom font we created the new typography for the brand.
For presenting their company to new possible clients we created an in depth corporate video that shows their know-how. We filmed for five days all over Italy in their numerous production sites and the video took a week to edit.
Being a packaging company, Merit90 also needed some custom harmonious graphics for the presentation of their products, so we created the guidelines for using the new brand image on boxes, bottles, caps and the rest of their packaging line.