LeClub is one of the most important gyms in our city. A place filled with passion for sport and competent trainers. In order to communicate their strength points they needed a social media marketing campaign on the B2C platforms.
We studied different themes that portray the life in the gym and presentes the trainers to the new followers. This strategy brought a very large community to LeClub and helped them to launch their digital platform to make people train during lockdown.