Emilia Fiori

Emilia Fiori

#Branding.

Emilia Fiori is the leader in flowers wholesale. They reached out to give a new and defined identity to their brand.

BRANDING

Deeply understanding the company is a key aspect of restyling a brand because it gives you the possibility to translate it down into graphic elements. For Emilia Fiori we chose to draw the favorite flower of the owner in a classical and elegant way. The palette and font choices were inspired by the calmness that you experience when you visit their shop.

Un aspetto fondamentale del restyling è capire l’anima dell’azienda e tradurla in elementi grafici. Emilia Fiori è una realtà storica nel territorio piacentino e non solo, per questo motivo abbiamo scelto di inserire come elemento principale un fiore in stile classico ed elegante, la scelta del font e della palette colori restituiscono calma e tranquillità, proprio come quando visiti il loro negozio.

Okra eyewear

Okra eyewear

#Branding, #SocialMediaMarketing, #WebDevelopment.

Okra is a sophisticated, modern and highly customizable brand of sunglasses and eyeglasses. In its online shop, in addition to the Okra brand, there are also the best luxury brands in eyewear. We followed the brand from the start and we took care of the creation of everything, from the logo to the coordinated image, to the development of ecommerce and social management.

Keep scrolling to find out more!

BRANDING

We started from the beginning, when the brand didn’t even had a name.
Okra, bilberry, kasmal and ironwood are all healing plants that were used for eye care. 

Today Okra takes care of its customers’ eyes thanks to high quality lenses.

For the image of the brand we aimed to convey elegance and quality but with a young and brilliant touch, for this reason we used a particular font that we modified ourselves to make it even more unique.

WEBSITE

Okra’s website is an intuitve and modern ecommerce, with minimal lines enriched by editorial shots and product photos made on marble tiles that communicate luxury and attention to detail.

Divided between Okra brand glasses and glasses of the best brands on the market, the website also presents the accessories of the brand, of which we have taken care of packaging and graphics, thus creating a well-rounded brand, with a story to tell.

Azienda Agricola Luca Ciocchi

Azienda Agricola Luca Ciocchi

#Branding, #ContentCreation, #WebDevelopment.

The Azienda Agricola Luca Ciocchi is a family farm that produces wines and cured meats. They decided to open their business to a larger scale, after selling their products in the local area for many years. To help them achieve these new goals we studied their new branding that diversifies them from their competitors.

BRANDING

Our challenge was to communicate the history and know-how in the creation of biological food products, but demonstrate that their are young and open to changes. From this starting point we selected a colorful palette and we designed a logo that portrays the company headquarters with Luca’s signature, highlighting the importance of the man behind the business.

We completely revised the wine bottle labels, creating new and fresh designs that makes them feel like a new, quality product.

Sito Web

The company didn’t have a website, so we created it from the ground up. It needed to tell the story of the farm and to make the customer feel the beauty of the context in which the headquarters are located. We created some high resolution photos of the surroundings and their products that can be purchased on the website.

Dairy Industry Serafini

Dairy Industry Serafini

#Branding, #ContentCreation, #SocialMediaMarketing, #WebDevelopment.

The Dairy Industry Serafini is one of the largest producers and sellers of biological food in our region. Their brand has a long history, but because of this the younger generation didn’t know who they were. Our challenge was to use Instagram and Facebook to reach young people that could be interested in their great products, creating a community focused on food and Italian culture of our region.

Content creation

Our team of content creators shoots photos and reels for their social media platforms, following the trends of the moment and the editorial plan shared from our social media marketing team.

The stories

Like the posts, the stories we create also aim to recreate that natural feeling of paper, ink and polaroid photos.

Thanks to them we involve the public and make them interact with the Serafini profile, thanks to recipes, questions, quotes and multiple choice quizzes.

Reels

To fully show what is happening within the Serafini dairy production, we make reels showing the making-of, products and moments we all can experience in their store.

For the realization of them we use the best equipment, some viral editing techniques and often we use animated graphics to complete the videos.